Privacy Policy
1. Introduction
This website is operated by: Marc Franz .
It is very important to us to handle our website visitors' data confidentially and to protect it in the best possible way. For this reason, we make every effort to comply with the requirements of the GDPR.
Below we explain how we process your data on our website. We use language that is as clear and transparent as possible so that you really understand what happens to your data.
2. General information
2.1 Processing of personal data and other terms
Data protection applies to the processing of personal data. Personal data means all data with which you can be personally identified. This is, for example, the IP address of the device (PC, laptop, smartphone, etc.) you are currently using. Such data is processed when 'something happens to it'. Here, for example, the IP is transmitted from the browser to our provider and automatically stored there. This is then a processing (according to Art. 4 No. 2 GDPR) of personal data (according to Art. 4 No. 1 GDPR).
These and other legal definitions can be found in Art. 4 GDPR.
2.2 Applicable regulations/laws - GDPR, BDSG and TDDDG
The scope of data protection is regulated by law. In this case, these are the GDPR (General Data Protection Regulation) as a European regulation and the BDSG (Federal Data Protection Act) as a national law.
In addition, the TDDDG supplements the provisions of the GDPR as far as the use of cookies is concerned.
2.3 The person responsible
The controller within the meaning of the GDPR is responsible for data processing on this website. This is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.
You can reach the person responsible at:
Marc Franz
Marketplace 6, 74343 Sachsenheim
2.4 How data is generally processed on this website
As we have already established, there is data (e.g. IP address) that is collected automatically. This data is mainly required for the technical provision of the website. If we also use personal data or collect other data, we will inform you of this or ask for your consent.
You consciously provide us with other personal data.
You will find detailed information on this below.
2.5 Your rights
The GDPR provides you with comprehensive rights. These include, for example, free information about the origin, recipient and purpose of your stored personal data. You can also request the rectification, blocking or erasure of this data or lodge a complaint with the competent data protection supervisory authority. You can revoke your consent at any time.
You can find out what these rights look like in detail and how to exercise them in the last section of this Privacy Policy.
2.6 Data protection - Our view
Data protection is more than just a chore for us! Personal data has great value and careful handling of this data should be a matter of course in our digitalized world. As a website visitor, you should also be able to decide for yourself what "happens" to your data, when and by whom. That is why we are committed to complying with all legal regulations, only collect the data we need and, of course, treat it confidentially.
2.7 Forwarding and deletion
The transfer and deletion of data are also important and sensitive issues. We would therefore like to briefly inform you in advance about our general approach to this.
Data will only be passed on on the basis of a legal basis and only if this is unavoidable. This may be the case in particular if it is a so-called Data Processor and a Data Processing Agreement has been concluded in accordance with Art. 28 GDPR.
We delete your data when the purpose and legal basis for processing no longer apply and the deletion does not conflict with any other legal obligations. Art. 17 GDPR also provides a 'good' overview of this.
For further information, please refer to this Privacy Policy and contact the controller if you have any specific questions.
2.8 Hosting
This website is hosted externally. The personal data collected on this website is stored on the host's servers. This includes the automatically collected and stored log files (see below for more details), as well as all other data provided by website visitors.
External hosting is used for the purpose of secure, fast and reliable provision of our website and in this context serves to fulfill the contract with our potential and existing customers.
The legal basis for the processing is Art. 6 para. 1 lit. a, b and f GDPR, as well as § 25 para. 1 TDDDG, insofar as consent includes the storage of cookies or access to information in the terminal device of the website visitor or user within the meaning of the TDDDG.
Our hoster only processes data that is required to fulfill its performance obligation and acts as our Data Processor, i.e. it is subject to our instructions. We have concluded a corresponding Data Processing Agreement with our hoster.
We use the following hoster:
WiX
Wix.com Ltd, Nemal St. 40, 6350671 Tel Aviv, Israel.
https://de.wix.com/about/privacy.
2.9 Legal basis
The processing of personal data always requires a legal basis. The GDPR provides the following possibilities in Art. 6 para. 1 sentence 1:
a) The data subject has given their consent to the processing of their personal data for one or more specific purposes;
b) processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract;
c) the processing is necessary for compliance with a legal obligation to which the controller is subject;
d) processing is necessary in order to protect the vital interests of the data subject or of another natural person;
e) processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
f) processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.
In the following sections, we will provide you with the specific legal basis for the respective processing.
3. What happens on our website
When you visit our website, we process your personal data.
We use SSL or TLS encryption to provide the best possible protection against unauthorized access by third parties. You can recognize this encrypted connection by the https:// or lock symbol in the address bar of your browser.
Below you can find out what data is collected when you visit our website, for what purpose this is done and on what legal basis.
3.1 Data collection when accessing the website
When you visit the website, information is automatically stored in so-called server log files. This is the following information:
• Browser type and browser version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request
• IP address
This data is required temporarily in order to be able to display our website to you permanently and without any problems. In particular, this data is used for the following purposes:
• System security of the website
• System stability of the website
• Troubleshooting on the website
• Establishing a connection to the website
• Presentation of the website
Data processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR and is based on our legitimate interest in the processing of this data, in particular our interest in the functionality of the website and its security.
Where possible, this data is stored in pseudonymized form and deleted once the respective purpose has been achieved.
If the server log files make it possible to identify the data subject, the data is stored for a maximum period of 14 days. An exception is made if a security-relevant event occurs. In this case, the server log files are stored until the security-relevant event has been resolved and finally clarified.
Otherwise, no merging with other data takes place.
3.2 Cookies
3.2.1 General information
This website uses so-called cookies. This is a data record, information that is stored in the browser of your end device and is related to our website.
The use of cookies can make it easier for visitors to navigate the website.
3.2.2 Rejecting cookies
You can prevent cookies from being set by adjusting your browser settings.
Here you will find the corresponding links to frequently used browsers:
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-und-website-daten-in-firefox-loschen?redirectslug=Cookies+l%C3%B6schen&redirectlocale=de
Google Chrome: https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=de
Microsoft Edge: https://support.microsoft.com/de-de/windows/l%C3%B6schen-und-verwalten-von-cookies-168dab11-0753-043d-7c16-ede5947fc64d
Safari: https://support.apple.com/de-de/guide/mdm/mdmf7d5714d4/web and https://support.apple.com/de-de/guide/safari/sfri11471/mac. If you are using a different browser, we recommend that you enter the name of your browser and 'delete and manage cookies' in a search engine and follow the official link to your browser.
Alternatively, you can also change your cookie settings under www.aboutads.info/choices/ or www.youronlinechoices.com manage.
However, we must point out that a comprehensive blocking/deletion of cookies can lead to impairments in the use of the website.
3.2.3 Technically necessary cookies
We use technically necessary cookies on this website to ensure that our website functions correctly and in accordance with the applicable laws. They help to make the website user-friendly. Some functions of our website cannot be displayed without the use of cookies.
The legal basis for this is Art. 6 para. 1 lit. b, c and/or f GDPR, depending on the individual case.
3.2.4 Technically not necessary cookies
We also use cookies on our website that are not technically necessary. These cookies are used, among other things, to analyze the surfing behavior of the website visitor or to offer functions of the website that are not technically necessary.
The legal basis for this is your consent in accordance with Art. 6 para. 1 lit. a GDPR.
Technically unnecessary cookies are only set with your consent, which you can revoke at any time in the cookie consent tool.
3.3 Data processing through user input
3.3.1 Use of AI
Personal data of visitors to this website may be processed using artificial intelligence (e.g. for the automatic evaluation of contact forms, by means of an AI chatbot or to optimize internal processes).
In particular, contact data and form or chat content may be recorded and analyzed by AI models. The legal basis for this is Art. 6 para. 1 lit. a GDPR (if consent has been given) or Art. 6 para. 1 lit. f GDPR (legitimate interest in increasing efficiency). Data is only transferred to third parties (e.g. CRM providers or external AI service providers) if this is necessary to achieve the stated purposes. The tools used are listed in this Privacy Policy in the context of their functionality and details are provided.
3.3.2 Own data collection
We offer the following (service) on our website: Travel/accommodation booking.
We collect the following data for this purpose:
Name
E-mail address
Address
Phone number
Name, telephone number, e-mail address, number of persons, company name,
The legal basis for this data processing is Art. 6 para. 1 lit. b GDPR.
The data will be deleted as soon as the respective purpose no longer applies and it is possible in accordance with the legal requirements.
3.3.3 Contact us
a) e-mail
When you contact us by email, we process your email address and any other data contained in the email. This data is stored on the mail server and in some cases on the respective end devices. Depending on the request, the legal basis for this is regularly Art. 6 para. 1 lit. f GDPR or Art. 6 para. 1 lit. b GDPR. The data will be deleted as soon as the respective purpose no longer applies and it is possible in accordance with the legal requirements.
b) Telephone
If you contact us by telephone, the call data may be stored in pseudonymized form on the respective end device and with the telecommunications provider used. Personal data collected during the telephone call will only be processed in order to process your request. Depending on the request, the legal basis for this is regularly Art. 6 para. 1 lit. f GDPR or Art. 6 para. 1 lit. b GDPR. The data will be deleted as soon as the respective purpose no longer applies and it is possible in accordance with the legal requirements.
c) Contact form
We offer a contact form. This is used to contact our company.
In this form, we usually process your first and last name, your telephone number, your e-mail address, a postal address and the content of the message. The data is stored on our web server and forwarded internally to the relevant e-mail addresses.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR, as we have a legitimate interest in responding to your request and in an uncomplicated way of contacting you. If the contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR.
We delete this data no later than 3 months after receipt, unless it is required for a contractual relationship that has arisen.
We bind the contact form from
Wix
Wix.com Ltd, Nemal St. 40, 6350671 Tel Aviv, Israel
https://de.wix.com/about/privacy
on our website.
d) Chat
Wix Chat
We have integrated the chat function of Wix on our website. This service is offered by Wix.com Ltd, Nemal St. 40, 6350671 Tel Aviv, Israel.
With the help of this service, we can enable communication via chat between website visitors and us directly on the website and in this way clarify (pre-)contractual questions and provide advice.
Wix sets cookies with which the website visitor's Internet browser can be recognized in order to ensure that individual users of our website's chat function can be distinguished. The information generated by the cookies (including the IP address) is transmitted to a Wix server and stored there. The legal basis for this is consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Otherwise, the legal basis for the processing is Art. 6 para. 1 lit. b. GDPR. Communication via chat serves to fulfill our contractual relationship or to initiate such a relationship by providing advice and answering questions. The data will be deleted as soon as it is no longer required for the purpose for which it was collected.
Further information:
https://de.wix.com/about/privacy.
e) Chatbot
Wix Chatbot
We use the Wix chatbot from Wix.com Ltd, Nemal St. 40, 6350671 Tel Aviv, Israel, on our website to provide automated communication with website visitors. The chatbot makes it possible to answer queries automatically, provide information and guide users through predefined dialogs.
When using the Wix chatbot, personal data is processed, including chat content, entered texts, name or contact details (if provided), timestamp and technical data such as IP address, browser and device information, referrer URL and session data.
Processing is carried out for the purpose of automatically responding to inquiries, improving accessibility, supporting the use of the website and efficiently pre-qualifying requests.
The legal basis is Art. 6 para. 1 lit. f GDPR due to a legitimate interest in efficient and user-friendly communication. If the chatbot is used to initiate or implement (pre-)contractual measures, Art. 6 para. 1 lit. b GDPR is also relevant. In the case of further information, processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR.
The Wix Chatbot sets technically necessary cookies that are required for session control and provision of the chat function. Other cookies, in particular analysis or performance cookies, are only set with consent; the legal basis for this is Art. 6 para. 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG.
Data is transferred to a third country because Wix is based in Israel. Israel has an adequacy decision from the European Commission. In addition, data may be transferred to other third countries, which are secured by suitable guarantees, in particular standard contractual clauses in accordance with Art. 46 para. 2 lit. c GDPR.
Data is deleted as soon as it is no longer required for chat communication or statutory retention periods have expired.
Further information on data processing by Wix can be found at https://www.wix.com/about/privacy.
f) Appointment scheduling tool
Wix Bookings In order to be able to arrange an appointment with us, we integrate the functions of Wix Bookings. This service is offered by Wix.com Ltd, Nemal St. 40, 6350671 Tel Aviv, Israel.
For the purpose of booking an appointment, personal data, name, e-mail address, telephone number, time and the subject of the appointment are requested and entered in the form provided for this purpose. The data is used for the planning, execution and, if necessary, follow-up of the appointment.
Wix Bookings may set cookies to collect and store data on our website. These cookies are only set with your consent. You can revoke and manage your consent at any time in our cookie consent tool. The legal basis for this is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as this consent includes access to information in the user's terminal device or the storage of cookies within the meaning of the TDDDG.
Furthermore, the legal basis for the use of Wix Bookings is Art. 6 para. 1 lit. f GDPR, as we have a legitimate interest in engaging in a direct exchange with customers, potential customers and other interested parties and processing inquiries directly and as quickly as possible.
The data will be stored until the data subject requests deletion, revokes consent to storage or the purpose for storage no longer applies. Mandatory statutory provisions on retention periods remain unaffected.
Further information: https://de.wix.com/about/privacy.
3.3.4 Questionnaires/Forms
a) Wix Forms
This website uses Wix Forms. Wix Forms is a service for creating online forms. This service is offered by wix.com Ldt, Nemal St. 40, 6350671 Tel Aviv, Israel.
This service enables us to create online forms for recording messages, inquiries or other entries for our website and to integrate them there.
Wix Forms uses cookies to ensure error-free display, security, analysis, data collection and storage on our website. These cookies are only set with consent. This consent can be revoked and managed at any time in our cookie consent tool. The legal basis for this is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as this consent includes access to information in the user's terminal device or the storage of cookies within the meaning of the TDDDG.
In addition, the legal basis for the use of Wix Forms is Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in creating online forms and integrating them into our website so that they work. Insofar as the data processing via the form serves to offer our contractual services, the legal basis is Art. 6 para. 1 lit. b GDPR.
The data entered by the website visitor in the form will be stored on Wix's servers until the website visitor requests deletion, a given consent to storage is revoked or the purpose for storing the data no longer applies. Mandatory statutory provisions on retention periods remain unaffected.
You can find more information here:
https://de.wix.com/manage/privacy-security-hub.
3.4 AI services
3.4.1 Whatsapp
3.5 Website construction kit system
3.5.1 Wix
We use the Wix service to create our website. This is a service of Wix.com Ltd, Namal 40, 6350671 Tel Aviv, Israel.
Wix is a website builder system that can be used to create HTML5 websites and mobile websites. It is an online platform that is based on the cloud principle. This makes it very easy to integrate the functions into your own website. With this service, we can design our website according to our wishes and meet our goal of user-friendliness.
Wix uses cookies. These cookies are only set with the consent of the website visitor and can be revoked at any time. The legal basis for the processing is Art. 6 para. 1 lit. a GDPR.
Furthermore, the use of the service is technically necessary for us to display our website. The legal basis for the processing is Art. 6 para. 1 lit. f GDPR.
The data will be deleted as soon as it is no longer required for the processing purposes.
Further information:
https://de.wix.com/about/privacy.
3.6 Mailing service
3.6.1 Gmail
We use Google Mail as a mailing service. This service is provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
This is an e-mail service.
The processing is based either on consent in accordance with Art. 6 para. 1 lit. a GDPR, insofar as we use the mailing service to contact our leads. Consent can be revoked at any time.
When sending e-mails to initiate a specific contract or in an existing contractual relationship, the legal basis for the processing is Art. 6 para. 1 lit. b GDPR, as the services used serve the purpose of customer administration and the fulfillment of our contractual performance.
The data will be deleted at the end of the contract between us and Google.
The EU Commission's Standard Contractual Clauses (SCC) apply to data transfers to the USA.
Further details:
https://policies.google.com/privacy?hl=de.
3.6.2 WIX
We use WIX as a mailing service. This service is provided by wix.com Ltd, Nemal St. 40, 6350671 Tel Aviv, Israel.
This is the e-mail marketing function of WIX.
The processing is based either on consent in accordance with Art. 6 para. 1 lit. a GDPR, insofar as we use the mailing service to contact our leads. Consent can be revoked at any time.
When sending e-mails to initiate a specific contract or in an existing contractual relationship, the legal basis for the processing is Art. 6 para. 1 lit. b GDPR, as the services used serve the purpose of customer administration and the fulfillment of our contractual performance.
The data will be deleted at the end of the contract between us and WIX.
Further details:
https://de.wix.com/manage/privacy-security-hub.
https://de.wix.com/about/privacy.
3.7 Analysis and tracking tools
3.7.1 Google Analytics
On our website, we use the Google Analytics service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a web analysis tool that records and evaluates the behavior of visitors to our website.
Personal data such as IP address (in abbreviated form), browser and device information, referrer URL, pages visited, length of stay, click behavior, location data and timestamps are processed. This information is usually transmitted to Google servers and stored there. IP anonymization within the EU means that the IP address is truncated before transmission.
Data processing is carried out for the purpose of analyzing user behavior, improving our website and optimizing marketing measures.
The legal basis is Art. 6 para. 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG, as consent is required for the use of cookies and comparable technologies.
Google Analytics uses cookies and similar technologies to recognize recurring visits and record interactions. These cookies are only set with your consent.
Data transfer to the USA cannot be ruled out. Google LLC is certified in accordance with the EU-U.S. Data Privacy Framework and also uses standard contractual clauses in accordance with Art. 46 para. 2 lit. c GDPR to ensure an adequate level of data protection.
The stored data is deleted as soon as it is no longer required for analysis purposes or consent is withdrawn. Google generally deletes or anonymizes standard data after 14 months.
Further information on data processing by Google Analytics can be found in Google's Privacy Policy at https://policies.google.com/privacy?hl=de.
3.7.2 Google Maps
We use Google Maps on this website. Google Maps is a web mapping service. This service is provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
When using Google Maps, the IP address is stored. This data is usually transferred to a Google server in the USA and stored there. We have no influence on this. Google may use Google Fonts for a uniform presentation. These fonts are loaded in the browser cache of the website visitor.
Google Maps uses cookies. These cookies are only set with your consent. Consent can be revoked at any time.
The legal basis is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as this consent includes access to information in the user's terminal device or the storage of cookies within the meaning of the TDDDG.
The EU Commission's Standard Contractual Clauses (SCC) apply to data transfers to the USA.
Further details:
https://privacy.google.com/businesses/gdprcontrollerterms/ and
https://privacy.google.com/businesses/gdprcontrollerterms/sccs/
https://policies.google.com/privacy?hl=de.
3.7.3 Google Conversion Tracking
This website uses Google Conversion Tracking. Google Conversion Tracking is a web analysis service. This service is offered by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Conversion Tracking uses cookies for identification. We learn the number of users and which actions were carried out on the website by the website visitors.
The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
The data is deleted as soon as it is no longer required for the processing purposes.
Further details:
https://policies.google.com/privacy?hl=de.
3.7.4 Google Ads
We use Google Ads on this website. Google Ads is an online advertising program of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
The service enables us to link advertisements in the Google search engine to specific keywords and to place targeted advertisements based on existing user data. Cookies are used for conversion tracking.
The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
The EU Commission's Standard Contractual Clauses (SCC) apply to data transfers to the USA.
Further details:
https://privacy.google.com/businesses/controllerterms/mccs/.
3.7.5 WIX Analytics
We integrate the analytics functions of Wix on our website. This service is offered by wix.com Ltd, Nemal St. 40, 6350671 Tel Aviv, Israel.
Wix Analytics collects and stores various types of user data for optimization and marketing purposes. This data is anonymized and summarized in statistical reports. The information collected includes login data, time zone settings, operating system and platform used, details of website visits such as the URL, duration of use, number of pages visited per session, search terms entered, information about interactions on the website, such as content searched for or viewed, page response speed and conversion rate.
Wix Analytics uses cookies for this purpose. The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as this consent includes access to information in the user's terminal device or the storage of cookies within the meaning of the TDDDG.
Otherwise, the legal basis for the processing is Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the analysis to ensure the technical stability of our website.
Further information:
https://de.wix.com/about/privacy.
3.7.6 Google Ads Customer Match
On our website, we use the Google Ads Customer Match service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, an advertising tool for the targeted display of personalized ads by matching uploaded customer data with existing Google user accounts.
Contact data such as email addresses or telephone numbers are processed, which are transmitted to Google in encrypted form and matched with existing Google accounts. In addition, technical data such as IP address, device and browser information, location data, referrer URL, interactions with ads and pages visited may be processed.
Data processing is carried out for the purpose of target group marketing, reach analysis, optimization of advertising campaigns and personalized advertising.
The legal basis is Art. 6 para. 1 lit. a GDPR in conjunction with Section 25 para. 1 TDDDG, as consent is required for the use of cookies and comparable technologies as well as for the processing of customer data. Insofar as data is required for contract processing or billing, Art. 6 para. 1 lit. b GDPR may also be relevant.
Cookies and similar technologies may be used as part of Google Ads Customer Match, in particular to recognize and track user interactions. These are only used with consent.
A transfer of data to the USA cannot be ruled out. Google LLC is certified in accordance with the EU-U.S. Data Privacy Framework and also uses standard contractual clauses in accordance with Art. 46 para. 2 lit. c GDPR to ensure an adequate level of data protection.
The data will be deleted as soon as the purpose no longer applies, consent is revoked or the storage periods defined by Google expire.
Further information on data processing by Google can be found in the Privacy Policy at https://policies.google.com/privacy?hl=de.
3.8 Social media plugins
3.8.1 Facebook
Elements of the social network Facebook are integrated on this website. This service is offered by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
If the social media element is activated, a direct connection is established between the website visitor and the Facebook servers and their IP address is transmitted to Facebook. If the website visitor has a user account, the visit to this website can be assigned to the corresponding user account.
The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
If personal data is collected on this website with the help of Facebook and forwarded to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Habour, Dublin 2, Ireland are jointly responsible for data processing in accordance with Art. 26 GDPR. This joint responsibility is limited exclusively to the collection and transfer of data to Facebook. There is an agreement on joint processing for this purpose:
https://www.facebook.com/legal/controller_addendum. We are responsible for providing data protection information when using the Facebook tool and for the secure integration of the tool on the corresponding website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of its products. This means that data subjects' rights with regard to the data processed by Facebook must be asserted directly with Facebook.
The EU Commission's Standard Contractual Clauses (SCC) apply to data transfers to the USA.
Further information:
https://www.facebook.com/legal/EU_data_transfer_addendum
https://de-de.facebook.com/help/566994660333381
https://www.facebook.com/policy.php
https://de-de.facebook.com/privacy/explanation.
3.8.2 Instagram
Elements of the social network Instagram are integrated on this website. This service is offered by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
If the social media element is activated, a direct connection is established between the website visitor and the Instagram servers and their IP address is transmitted to Instagram. If the website visitor has a user account, the visit to this website can be assigned to the corresponding user account. As the website operator, we have no knowledge of the content of the transmitted data.
The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
If personal data is collected on this website with the help of Facebook or Instagram and forwarded to Meta, the website operator and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Habour, Dublin 2, Ireland are jointly responsible for data processing in accordance with Art. 26 GDPR. This joint responsibility is limited exclusively to the collection and transfer of data to Facebook and Instagram. There is an agreement on joint processing for this purpose:
https://www.facebook.com/legal/controller_addendum.
The website operator is responsible for providing data protection information when using the Instagram tool and for the secure integration of the tool on the corresponding website in accordance with data protection law. Facebook and Instagram, on the other hand, are responsible for the data security of their products. This means that data subjects' rights with regard to data processed by Facebook or Instagram must be asserted directly with Facebook or Instagram.
The EU Commission's Standard Contractual Clauses (SCC) apply to data transfers to the USA.
https://www.facebook.com/legal/EU_data_transfer_addendum
https://de-de.facebook.com/help/566994660333381
https://www.facebook.com/policy.php
https://instagram.com/about/legal/privacy/.
3.8.3 LinkedIn
Elements of the social network LinkedIn are integrated on this website. This service is offered by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
If the social media element is activated, a direct connection is established between the website visitor and the LinkedIn servers and their IP address is transmitted to LinkedIn. If the website visitor has a user account, the visit to this website can be assigned to the corresponding user account. The website operator has no knowledge of the content of the transmitted data.
The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
The EU Commission's Standard Contractual Clauses (SCC) apply to data transfers to the USA.
Further information:
https://www.linkedin.com/legal/privacy-policy?trk=%7Berror-page%7D-privacy-policy.
3.9 Social media profiles
In addition to our website, our company is also present on social networks. Here we want to present our company and create the opportunity to get in touch with us.
We also use the opportunity to place advertisements and job advertisements on social media.
In the following, we provide information about which data we and the respective social network process when you visit and interaction with our profile.
3.9.1 LinkedIn
We operate a LinkedIn profile on https://www.linkedin.com/. This social network is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
a) Interaction with our company profile
When you visit our LinkedIn profile and interact with us via it, we process personal data. personal data. On the one hand, the data made publicly available on the profile. On the other hand, we also process the personal data contained in posts, comments or direct messages to us. Through interactions such as liking or sharing, we can see the user profile with the public information.
The legal basis for this processing is Art. 6 para. 1 lit. f GDPR. It is in our legitimate interest interest to provide relevant and interesting content and to enable the use and functionality of our LinkedIn profile
Insofar as an inquiry is related to the fulfillment of a contract or is necessary to carry out pre-contractual measures, our processing is based on Art. 6 para. 1 lit. b GDPR.
b) Page Insights
LinkedIn provides us with aggregated statistics and insights (called Page Insights) that tell us how people interact with our Company Page. Among other things, we receive information about the number of profiles that view, comment on or otherwise interact with our posts, as well as aggregated demographic and other information that helps us learn about the interaction with our page or LinkedIn profile. Pages Insights provided to us by LinkedIn consist of aggregated data, and LinkedIn does not provide us with any personally identifiable information about members in relation to Page Insights. We also have no way of linking Page Insights to individual members.
When placing ads, LinkedIn provides us with information about the types of people who see our ads and about the success of our ads. Personal data is only passed on to us if this person has consented to such processing. We also receive information from LinkedIn that allows us to understand which of our ads led to a purchase being made or an action being taken.
The purpose of processing this data is to analyze our reach and to adapt our content and advertisements to user interests. By evaluating this data, we can recognize how our content, our profile and our advertising are consumed. This enables us to create target group-specific content and place advertisements in order to better market our company and our services.
The processing is based on our legitimate interest in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.
When processing personal data in the course of the so-called Page Insights, the processing is carried out in joint responsibility with LinkedIn in accordance with Art. 26 para. 1 GDPR.
To this end, we have entered into a corresponding agreement with LinkedIn, which is available here (https://legal.linkedin.com/pages-joint-controller-addendum) can be viewed.
The contact details of LinkedIn are:
LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland.
For LinkedIn, you can contact the data protection officer at the following link:
https://www.linkedin.com/help/linkedin/ask/TSO-DPO.
3.9.2 Processing by LinkedIn
In connection with your visit to our company profile, LinkedIn may also process additional personal data. In this case, the processing is carried out under the sole responsibility of LinkedIn and without our knowledge. You can find more information from LinkedIn on this at:
https://de.linkedin.com/legal/privacy-policy?trk=%7Berror-page%7D-privacy-policy.
3.9.3 Facebook
We operate a Facebook fan page at https://www.facebook.com/. This social network is operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
a) Interaction with our company profile
When you visit our Facebook profile and interact with us via it, we process personal data. On the one hand, the data made publicly available on the profile. On the other hand, we also process the personal data contained in posts, comments or direct messages to us. Through interactions such as liking or sharing, we can see the user profile with the public information.
The legal basis for this processing is Art. 6 para. 1 lit. f GDPR. It is in our legitimate interest to provide relevant and interesting content and to enable the use and functionality of our Facebook profile.
Insofar as an inquiry is related to the performance of a contract or is necessary for the implementation of pre-contractual measures, our processing is based on Art. 6 para. 1 lit. b GDPR.
b) Page Insights
As explained in the Meta Privacy Policy under "How do we use your information?" (Meta also collects and uses information to provide analytics services, known as Page Insights, for site operators. This also applies to our Facebook page.
Page insights are summarized statistics that are created based on certain interactions of visitors with pages and the content associated with them (e.g. viewing a page or a video, subscribing to a page, marking a page with "Like" or "No longer like", etc.) and are logged by the meta servers.
In connection with the Page Insights, Meta provides us with summarized statistics and insights that give us information about how people interact with our company website. We do not have access to any personal data, only to the summarized Page Insights. With the help of the page insights, we can view anonymous statistics, e.g. the reach of our account, page views, likes, etc.. These also contain evaluations according to the age, gender and location of the users (as specified by them in their respective Facebook profiles). To evaluate the reach, we can make settings or set appropriate filters with regard to the selection of a time period, the viewing of a specific post and demographic groupings. This data is anonymized. It is not possible for us to draw conclusions about specific individuals.
The purpose of processing this data is to analyze our reach and adapt our content and advertisements to user interests so that visitors can derive the greatest possible benefit from them. By evaluating this data, we can recognize how our content, our profile and our advertising are consumed. This enables us to create target group-specific content and place advertisements to better market our company and our services.
The processing is based on our legitimate interest in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.
When processing personal data in the course of the so-called Page Insights, we are jointly responsible with Facebook in accordance with Art. 26 para. 1 GDPR.
We have concluded a corresponding agreement with Facebook for this purpose, which can be viewed here (https://www.facebook.com/legal/terms/page_controller_addendum).
The contact details for Facebook are:
Online contact: https://www.facebook.com/help/contact/1650115808681298
Postal: Meta Platforms Ireland Limited, ATTN: Privacy Operations, Merrion Road, Dublin 4, D04 X2K5, Ireland.
For Facebook, you can contact the data protection officer at the following link:
https://www.facebook.com/help/contact/540977946302970.
Further information about the Page Insights:
https://de-de.facebook.com/legal/terms/page_cntroller_addendum
c) Processing of personal data and cookies by Meta
When you access a Facebook page, the IP address assigned to your end device is transmitted to Facebook. According to Facebook, this IP address is anonymized (for "German" IP addresses). Facebook also stores information about the end devices of its users (e.g. as part of the "login notification" function); Facebook may thus be able to assign IP addresses to individual users. If you are currently logged in to Facebook as a user, a cookie with your Facebook ID is stored on your device. This enables Facebook to track that you have visited this page and how you have used it. Facebook buttons integrated into websites enable Facebook to record your visits to these websites and assign them to your Facebook profile. This data can be used to tailor content or advertising to you.
Information on how personal data can be managed or deleted can be found in Facebook's Privacy Center:
https://www.facebook.com/privacy/center/.
Further information on the handling of data by Facebook can be found here:
http://de-de.facebook.com/about/privacy.
3.9.4 Instagram
We operate an Instagram profile. This social media platform is offered by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
a) Interaction with our company profile
When you visit our Instagram profile and interact with us, we process personal data. On the one hand, the data made publicly available on the profile. On the other hand, we also process the personal data contained in posts, comments or direct messages to us. Through interactions such as liking or sharing, we can see the user profile with the public information.
The legal basis for this processing is Art. 6 para. 1 lit. f GDPR. It is in our legitimate interest to provide relevant and interesting content and to enable the use and functionality of our Instagram profile.
Insofar as an inquiry is related to the performance of a contract or is necessary for the implementation of pre-contractual measures, our processing is based on Art. 6 para. 1 lit. b GDPR.
b) Insights
As explained in the Meta Privacy Policy under "How do we use your information?" (https://privacycenter.instagram.com/policy/?entry_point=ig_help_center_data_policy_redirect), Meta also collects and uses information to provide analytics services, known as insights, for site operators. This also applies to our Instagram profile.
The insights are summarized statistics that are created based on certain interactions of visitors with pages and the content associated with them and are logged by the meta servers. This includes the following information, among others
• How many people see and interact with our products, services or content, such as posts, videos, Instagram pages, listings, stores and advertisements (if the advertisement is shown on meta-products);
• How people interact with our content, websites, apps and services;
• Which group of people interact with our content and which group of people use our services.
Meta provides us with summarized reports and insights that tell us how well our content, features, products and services are performing.
We do not receive access to personal data, but only to the summarized reports.
To evaluate the reach, we can make settings or set appropriate filters with regard to the selection of a time period, the viewing of a specific post and demographic groupings. This data is anonymized. It is not possible for us to draw conclusions about specific individuals.
The purpose of processing this data is to analyze our reach and adapt our content and advertisements to user interests so that visitors can derive the greatest possible benefit from them. By evaluating this data, we can recognize how our content, our profile and our advertising are consumed. This enables us to create target group-specific content and place advertisements to better market our company and our services.
The processing is based on our legitimate interest in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.
When processing personal data in the course of the so-called Insights, the processing is carried out under joint responsibility with Meta in accordance with Art. 26 para. 1 GDPR.
We have concluded a corresponding agreement with Meta, which can be viewed here (https://www.facebook.com/legal/terms/page_controller_addendum.).
Meta's contact details are as follows:
Online contact: https://www.facebook.com/help/contact/1650115808681298
Postal: Meta Platforms Ireland Limited, ATTN: Privacy Operations, Merrion Road, Dublin 4, D04 X2K5, Ireland.
For Instagram, you can contact the data protection officer at the following link:
https://www.facebook.com/help/contact/540977946302970.
Further information about the Insights:
https://de-de.facebook.com/help/pages/insights.
You can find Instagram's full privacy policy here:
https://privacycenter.instagram.com/policy/?entry_point=ig_help_center_data_policy_redirect
Processing of personal data and cookies by Meta
When you access an Instagram page, the IP address assigned to your device is transmitted to Meta. According to Meta, this IP address is anonymized (for "German" IP addresses). Meta also stores information about the end devices of its users (e.g. as part of the "login notification" function); Meta may thus be able to assign IP addresses to individual users. If you are currently logged in to Instagram as a user, a cookie with your Instagram ID is stored on your device. This enables Meta to track that you have visited this page and how you have used it. Meta buttons integrated into websites enable Meta to record your visits to these websites and assign them to your Instagram profile. This data can be used to tailor content or advertising to you.
Further information:
https://privacycenter.instagram.com/policy/?entry_point=ig_help_center_data_policy_redirect.
3.10 Third-party content
3.10.1 Dieter Live API
We use the Live API from Dieter macht den Datenschutz to display our Privacy Policy. This is a service of simply Legal GmbH, Burkarderstraße 36, 97082 Würzburg.
The API is a technical interface. When you access our Privacy Policy, a connection to the servers of simply Legal GmbH is established. Your IP address will be transmitted to simply Legal GmbH.
Further information on the handling of data by simply Legal GmbH:
https://www.dieter-datenschutz.de/datenschutz/.
3.10.2 Whatsapp Business API
Functions of the WhatsApp Business API are integrated on this website. This service is provided by WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. The WhatsApp Business API enables companies to communicate with customers via the WhatsApp platform, including sending messages, notifications and providing customer service. Personal data such as telephone numbers, message content, metadata (e.g. timestamps) and technical data for the use of the API are processed as part of its use. The purpose of data processing is to enable efficient and direct communication via WhatsApp in order to answer inquiries, provide support and provide information. The legal basis for data processing is Art. 6 para. 1 lit. f GDPR, as there is a legitimate interest in optimizing customer communication and support. WhatsApp sets cookies that are used for functionality, analysis and marketing purposes to collect usage data and optimize the platform. These cookies are only set with consent and can be revoked at any time. The legal basis for this is Art. 6 para. 1 lit. a GDPR. Personal data may be transferred to third countries, in particular to the USA, when using the service. WhatsApp uses the EU Commission's Standard Contractual Clauses (SCC) as guarantees for data protection when transferring data to third countries. The data is stored for as long as it is required to fulfill the respective purposes or for as long as deletion is requested, whereby mandatory statutory retention periods remain unaffected. Further information on data processing can be found at https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0.
3.10.3 Wix Site Search
On our website, we integrate the site search function of Wix from Wix.com Ltd, 40 Namal - HaShemesh Street, Tel Aviv-Yafo, Israel, a service for internal searches on websites that enables visitors to find specific content on the website.
Technical data such as device characteristics, browser information, referrers, search queries ("search terms"), time and duration of use, IP address in anonymized or pseudonymized form and metadata about clickstreams and interaction with the search results are processed.
The data is processed for the purpose of providing the search function, improving the user experience, optimizing the search algorithms and analyzing the use of the search function.
The legal basis is Art. 6 para. 1 lit. f GDPR (legitimate interest), insofar as the function is actively integrated; insofar as cookies are used to improve and analyze the search, this is done with consent in accordance with Art. 6 para. 1 lit. a GDPR.
Wix uses cookies and similar technologies, including essential cookies for platform functionality and options for storing session cookies, performance cookies and, if applicable, analysis cookies, depending on the integrated components; non-essential cookies are only set with consent.
Data is transferred to a third country, including the United States and other countries outside the European Economic Area; Wix uses standard contractual clauses and other technical and organizational measures to ensure an adequate level of data protection.
Data will be deleted as soon as the purpose of processing no longer applies, consent has been revoked or after expiry of the retention periods defined by Wix; statutory retention obligations remain unaffected.
Further information on data processing by Wix can be found in the Privacy Policy at https://www.wix.com/about/privacy.
3.11 Audio and video conferencing
3.11.1 Zoom
We use Zoom to communicate with customers. Zoom is an online conferencing tool. This service is offered by Zoom Communications Inc, San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA.
When communicating with this tool via video or audio conferencing, personal data is processed by us and the provider of the tool. The data collected includes all information that you provide when using the tool. Metadata relating to the conference is also processed. Furthermore, technical information required for the function of online communication is processed. Furthermore, all files that are shared within the tool are stored on the tool provider's servers.
Zoom can also set cookies. These cookies are only set with consent. Consent can be revoked at any time. The legal basis for this is Art. 6 para. 1 lit. a GDPR.
Otherwise, the legal basis for the processing of data by Zoom is Art. 6 para. 1 lit. b GDPR. The communication is related to the performance of a contract or is necessary for the fulfillment of pre-contractual obligations. Furthermore, this tool is used to simplify communication with our company. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.
This data is stored until the data subject requests its deletion, the consent for storage is revoked or the purpose for storage no longer applies. Cookies remain on the end device until the user deletes them. Mandatory statutory provisions on retention periods remain unaffected.
The EU Commission's Standard Contractual Clauses (SCC) apply to data transfers to the USA.
Further information:
https://zoom.us/de-de/privacy.html.
3.11.2 WhatsApp
We use the WhatsApp service for audio and video conferencing. This service is offered by WhatsApp LLC, 1601 Willow Road, Menlo Park, CA 94025, USA. We use WhatsApp to communicate and make audio and video calls.
The data processed here includes telephone numbers, profile names and photos, online status, status messages, the content of messages, as well as connection and device data such as IP addresses and device models. This data is used to enable communication and ensure the quality of the services. WhatsApp stores the data on servers worldwide and may set cookies for data collection and storage. These cookies are only set with consent. This consent can be revoked at any time. The legal basis for the use of cookies is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as this consent includes access to information in the user's terminal device or the storage of cookies within the meaning of the TDDDG.
The legal basis for the processing of the data collected is Art. 6 para. 1 lit. f GDPR, as we have a legitimate interest in using this tool to optimize our communication.
The data will be stored until the data subject requests deletion, the consent for storage is revoked or the purpose for storage no longer applies. Mandatory statutory provisions on retention periods remain unaffected.
When data is transferred to third countries (e.g. the USA), the EU Commission's Standard Contractual Clauses (SCC) apply.
Further information:
https://www.whatsapp.com/legal/privacy-policy-eea?lang=de_DE.
3.12 CRM systems
3.12.1 Excel
There is no web address
3.13 Cloud backups
We use cloud backup functions on our website to protect the data and content of the website from data loss, corruption or security incidents. This ensures that the website can be restored quickly and completely in the event of a server failure, a hacker attack or other unforeseen events.
If personal data is stored on our website, it is transferred to the servers of the respective provider during backups. The legal basis for data processing is Art. 6 para. 1 lit. f GDPR, as we have a legitimate interest in backing up our data.
We use the following cloud backup service:
WIX CMS Backup
Wix.com, Inc, 500 Terry A. Francois Boulevard, 6th Floor, San Francisco, CA 94158, USA. https://support.wix.com/en/article/wix-privacy-policy.
4. What else is important
Finally, we would like to inform you in detail about your rights and how you will be informed about changes to data protection requirements.
4.1 Your rights in detail
4.1.1 Right to information in accordance with Art. 15 GDPR
You can request information about whether your personal data is being processed. If this is the case, you can request further information on the type and manner of processing. A detailed list can be found in Art. 15 para. 1 lit. a to h GDPR.
4.1.2 Right to rectification in accordance with Art. 16 GDPR
This right includes the correction of incorrect data and the completion of incomplete personal data.
4.1.3 Right to erasure in accordance with Art. 17 GDPR
This so-called 'right to be forgotten' gives you the right, under certain conditions, to request the deletion of your personal data by the controller. This is generally the case if the purpose of the data processing no longer applies, if consent has been withdrawn or the initial processing took place without a legal basis. A detailed list of reasons can be found in Art. 17 para. 1 lit. a to f GDPR. This "right to be forgotten" also corresponds to the controller's obligation under Art. 17 para. 2 GDPR to take reasonable steps to ensure that the data is generally erased.
4.1.4 Right to restriction of processing in accordance with Art. 18 GDPR
This right is subject to the conditions set out in Art. 18 para. 1 lit. a to d.
4.1.5 Right to data portability in accordance with Art. 20 GDPR
This regulates the basic right to receive your own data in a commonly used form and to transfer it to another controller. However, this only applies to data processed on the basis of consent or a contract in accordance with Art. 20 (1) (a) and (b) and insofar as this is technically feasible.
4.1.6 Right to object pursuant to Art. 21 GDPR
In principle, you can object to the processing of your personal data. This applies in particular if your interest in objecting outweighs the legitimate interest of the controller in the processing and if the processing relates to direct marketing and/or profiling.
4.1.7 Right to "individual decision-making" pursuant to Art. 22 GDPR
In principle, you have the right not to be subject to a decision based solely on automated processing (including profiling) which produces legal effects concerning you or similarly significantly affects you. However, this right is also restricted and supplemented by Art. 22 (2) and (4) GDPR.
4.1.8 Further rights
The GDPR contains comprehensive rights to inform third parties about whether or how you have asserted rights under Art. 16, 17, 18 GDPR. However, this only applies insofar as this is possible or feasible with reasonable effort.
We would like to take this opportunity to draw your attention once again to your right to withdraw your consent in accordance with Art. 7 (3) GDPR. However, this does not affect the lawfulness of the processing carried out up to that point.
We would also like to draw your attention to your rights under §§ 32 ff. BDSG, which, however, are largely congruent with the rights just described.
4.1.9 Right to lodge a complaint pursuant to Art. 77 GDPR
You also have the right to lodge a complaint with a data protection supervisory authority if you consider that the processing of personal data relating to you infringes this Regulation.
5. What if the GDPR is abolished tomorrow or other changes take place?
The current status of this Privacy Policy is 31.01.2026. From time to time it is necessary to adapt the content of the Privacy Policy in order to react to actual and legal changes. We therefore reserve the right to amend this Privacy Policy at any time. We will publish the amended version in the same place and recommend that you read the Privacy Policy regularly.
Created with the kind support of Dieter macht den Datenschutz